ImagineAir is an air-taxi service that allows their customers to fly door-to-door. Using the Cirrus SR-22, one of the safest and most advanced aircrafts in the skies, ImagineAir’s key offering is time-saving - to bring people home for dinner.
The company was looking to reposition itself in the market in order to increase sales and awareness, create relevance, and generate interest among new customers. This came at a time when ImagineAir and Kavoo recently merged, and needed a consistent brand image.
Through brand story elements, our goal was to showcase ImagineAir’s deep experience, range of service offerings, value proposition, vision, personnel, differentiating qualities and overall business capabilities.